Supporters Direct and ShareIn Kick Off Major Plans for Crowdfunding Platform

We have today announced a unique partnership with ShareIn, designed to empower football supporters to play a bigger role in their team’s future.

Using ShareIn’s crowdfunding platform, Supporters Direct is now able to enable communities to raise capital for projects around their clubs, which could include ownership. This applies to all levels of sport in Scotland from professional clubs to grassroots community clubs.

Supporters Direct have worked with football supporters across the UK to help empower them to play a greater role in their club, through engagement, and ultimately ownership.

This new crowdfunding platform will offer supporters the opportunity to buy community shares in clubs online, with the use of ShareIn’s white label crowdfunding platform.

The website will be available to use from July.

Andrew Jenkin, Head of Supporters Direct Scotland comments:

“One of the key things we’ve learnt in recent years is the critical need to develop the type of crowdfunding platform which is flexible for supporters to use in raising capital, and we’re sure in working with ShareIn we’re now able to deliver this.”

Jude Cook, CEO and Co-Founder of ShareIn adds:

“With football fans having such passion for their clubs, crowdfunding is an obvious approach to help fans realise their team goals. We provide the technology so supporters will have a simple, easy to use way to build community ownership online.”


Club Development Scotland Newsletter – April 2016

We have just released our first newsletter. We will be produced monthly newsletters for our members, clients and stakeholders on the work we’re involved with in building and growing winning community focused clubs.

You can read our first newsletter here and subscribe to our newsletters here.


Club Development Scotland Launch

We were delighted to launch Club Development Scotland last month. Club Development Scotland is our new consultancy service and represents a shift in approach to how we support Supporters Trusts and Community Clubs in Scotland.

30/03/16... FIR PARK - MOTHERWELL. Supporters Direct Scotland today launched a new unit, Club Development Scotland with a media call with Motherwell FC at Fir Park. The new organisation will provide legal, financial and governance support to community groups who are seeking involvement in club projects, from grassroots community clubs, through to professional teams competing in the Scottish Professional Football League. Bryan Jackson former administrator, Andrew Jenkins and Craig hughes


Club Development Scotland is an extension of the work that has been delivered throughout England and Wales by Supporters Direct (Club Development) and has also partly been formed from a recommendation from the ‘Supporter Involvement in Football Governance’ Report which came from a Working Group involving Supporters Direct, the Scottish FA, the SPFL, SportScotland and the Scottish Government. Club Development Scotland is a combination of two recommendations from the report.

Firstly that the a Business, Football and Community Enterprise Unit be established to support clubs and supporters trusts through the transitions of increased supporter involvement in club ownership. Secondly that expert guidelines around the areas of raising finance, legal structures and governance should be produced. The CDS website brings together both these recommendations through its guidelines and searchable content on a range of issues such as supporter representation, transfer of shares and governance audits.

For those seeking basic advice and guidance around governance issues, the CDS website has extensive resources to help you best govern and manage your activities. For those interested in large scale projects such as transferring ownership of a club or developing a facility, this is where CDS’s consultancy service can assist. We can help find and apply for funding as well as aid processes of raising finance through the likes of community shares or crowdfunding (through our own platform – coming soon).

Additionally we’ve built a network of consultants that can assist clubs and trusts through an ownership bids. This includes Bryan Jackson who was a football administrator with Dundee, Hearts, Dunfermline and Portsmouth, all of whom he helped transition to supporter ownership.

Bryan joined me as we launched CDS with Motherwell FC last Wednesday and with the announcement, we gained extensive media coverage, which I feel demonstrates the desire and interest in supporter involvement across Scottish football at this time. This included an STV News at 6 story and an interview with STV’s Scotland Tonight.

Club Development Scotland is open and available to work with all sports clubs of any size and are currently working with Annan Athletic, St Mirren and Rangers FC.

To find out more, visit our website or email us at We’d like to give a special mention to Reflex Blue for their design of our new website and Electrify for their public relations management during the launch. Both are highly recommended services.